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The Right Approach To Franchising
Isabel Tiong
Singapore, 21st July 2008 Astreem Corporation's Business Matching Service is Singapore's premier initiative supporting
business opportunities for entrepreneurs and small business in diversified industries.
For the past three years, Astreem has been developing franchise systems for many small and medium sized companies as well as
producing and participating in many regional face-to-face selling events, franchise fairs, seminars and workshops.
To date, Astreem has just completed Donut Master's Franchise Standard Operations Manual and is currently building on TT Quick
Massage's. The purpose of the Franchise Standard Operation Manual or SOP (Standard Operations Procedure) is to guide the
franchisees with the overall operations of the franchise outlet i.e Outlet set-up, customer service, marketing and other
administrative operations. "Without the SOP, the franchisee will be a blind mouse starting from scratch and will defeats the
purpose of getting a franchise. The SOP will help to eliminate costly mistakes," says Cynthia Domingo who is one of the
consultants in Astreem.
Astreem Business Matching Service includes a highly successful schedule of networking and educational activities, business
opportunity Discovery Days as well as customised tours to selected business opportunities.
To enrol in Astreem Business Matching Service, individuals can sign up at: http://www.astreem.com/businessinvestors.
For more information on brands carried by Astreem, please visit:
http://www.astreem.com/singapore-franchise-opportunity/businessopportunity.html
BACKGROUND
Astreem Corporation is a boutique franchise consulting company that specialises in helping business owners to grow their
business through franchise development, marketing and business matching locally and overseas. "Our mission is to empower
business owners to maximise the full potential of their businesses by bringing them the power to duplicate their key success
business processes to ensure continuous growth and development" says Hsien Naidu, Founder and Director of Astreem.
Astreem offers dynamic programs and strategies aimed at growing different businesses, ranging from franchising to licensing,
dealerships to distributorships. We offer complete programs which help in developing various business models, covering
strategy, strategic and tactical marketing, public relations, legal advice and business brokering.
Article submitted Wednesday, July 23, 2008
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