Sponsors |
|
|
|
|
Email Marketing Tips for Growing Your Woodworking Company
Brody Roth
http://www.atomicdesign.net
Current trends show that online marketing is the fastest growing tool to increase sales. Woodworking machinery and tooling companies have realized that email marketing is an easy way to keep in touch with clients. Sending out monthly newsletters with woodworking machinery news, machinery coupons, or woodworking machinery specials, will remind clients to visit your website.
Besides being very efficient, email marketing is also the most inexpensive form of advertising available, besides free press! Building an email list is free. The only cost is a monthly fee for newsletter distribution services, (fees start at approximately $15/month). All you have to do is design and write yout e-mail.
Several ways to grow your email distribution list are as follows:
- Add a newsletter sign-up box to your company's website.
- Add "Send Page to Friend" link to your website.
- Have a sign-up sheet available at your place of business.
- Train employees to collect email addresses and permission at every point of contact.
- Collect email addresses at woodworking tradeshows and industry events.
- Collect business cards of people who request information.
Article submitted Monday, September 08, 2008
This article has been viewed 0 times.
Most Popular |
|
|
|