Whats so special about Acai Zone?
by Alex WrightWhile trawling the web for the latest news and information about the acai berry industry, you may have come across a brand called Acai Zone. Acai Zone is type of acai berry products marketed by a company called Pure Acai Products. Nothing unusual there you might think. But look a little closer and you'll see that the products offered by Pure Acai Products have been developed with the consumer in mind.
This isn't just a shop front making a commission off of other people's products this is a company that has developed its own line of products.
Innovation in the acai industry is rare. Until recently, few people had even heard of the acai berry. The fruit comes from Brazil and has received a large amount of publicity after people began to discover that the berries are crammed full of nutrients. The berries cannot be exported outside of their native Brazil because they spoil so quickly. This means that it's up to brands such as Acai Zone to meet consumer demand.
The acai berry is a strange one. You wouldn't think much to look at it, but beneath that humble exterior there's a fruit rich in useful substances ranging from antioxidants and amino acids to fiber and fatty acids. Marketers have been touting these values for several months in an attempt to persuade shoppers to part with their cash, so what makes Acai Zone so special?
You may have noticed that the majority of websites from which you can buy acai berry supplements peddle a near-identical line of products. This is because those websites are used by marketers who make commissions when they sell other people's products. There is little, if any, attempt made by marketers to develop new products most sellers put their time and money into generating hits to their websites.
Acai Zone, however, came about after Pure Acai Products inked a significant deal with Apex-Nutra, one of the world's leading suppliers of raw acai ingredients. The deal led to the development of three new acai products that you won't find sold by anyone else on the web.
Consumers can get their Acai Zone fix in three forms. The first, Acai Ultra Slim, is for people who want to lose weight. For people who want to look younger and healthier there is Acai Rejuvenate. For a pick-me-up during the day, Acai Maxx is the product that promises to deliver. Acai Zone products come in beverage form, as well as capsules and powders.
The deal between Pure Acai Products and Apex Nutra has already garnered significant attention from health-food websites and journals, as well as other suppliers of acai supplements.
While Acai Zone's products have developed quite a following, it will be interesting for health buffs keep tabs on the industry to see if the company can corner a significant portion of the market.
Find out more about Acai Zone products at the Acai Zone website.
Article submitted Tuesday, February 17, 2009 & read 87 times.
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